Regulatory Update: Proposed Instrument 51-519 Promotional Activity Disclosure Requirements

Are you using an outside firm to do social media posts, get included in investment blogs or do some other promotional activity? Then you may be impacted by Proposed Instrument 51-519 Promotional Activity Disclosure Requirements. Under the proposal, issuers using a third party for promotional campaigns, which includes investor relations campaigns, would be required to disclose:

  • the third party they are working with;
  • what they are paying them;
  • whether they have ownership of securities or derivatives; and
  • the platforms being used for the promotional activity in their promotional communications, news releases and MD&A.

A representative from the BCSC will provide an overview of the proposed instrument and how it could effect you. Note: This Proposed Instrument would apply to issuers across Canada, not just those headquartered in BC. This event is eligible for 2 CEUs.

Registration is closed for the live event. Click here to purchase the archive webcast. 

Date: July 21, 2021
Time: 2:00 PM - 3:00 PM ET
Cost: Free to CIRI members; Non members: $25

Speakers

Victoria Steeves, Senior Legal Counsel, Legal Services, Corporate Finance, British Columbia Securities Commission

 

Cancellation Policy: Cancellations must be received 48 hours in advance for reimbursement. Please contact Kaitlin Davis if you need to cancel your registration.

By registering for this CIRI event, you agree to comply with CIRI's Code of Conduct.

When
7/21/2021 2:00 PM - 3:00 PM
Eastern Daylight Time
Where
Virtual

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